RETAIL NEXT
RETAIL NEXT PEOPLE COUNTING SYSTEM
A complete suite of products for In-store analytics
Retail Next people counting system enables the retailers to gather complete information about the customer’s journey inside the store. The first-ever technology to bring the brick and mortar stores, malls, and brands to a height of e-commerce style shoppers analytics. More than 250 retailers from 50 plus countries are currently using this pioneer in-store analytics solution in order to increase sales, reduce shrinkage and eliminate unnecessary costs and manpower. Retail Next tracks more than one billion shoppers per year by gathering data from more than 65,000 sensors in retail stores and analyzing trillions of data points annually.
Solutions
OPERATIONS
Retail Next offers operational excellence by tracking shopper’s journey, collecting traffic data, forecasting traffic trends, and more. Improve the store performance by analyzing the traffic insights. Traffic 2.0, the next generation future proof-traffic solution provides accurate, real-time traffic metrics. Leverage the included API to display current occupancy and enable virtual queueing on your website, mobile app, or digital signage.
MARKETING
Unify your online and in-store by connecting the shopper’s journey. Get insights on occupancy thresholds and limits of running campaigns and plan accordingly for the next event. Understand the peak time to allocate enough staff and enable virtual queue for easy checkouts. Promote the most attractive signage displayed products for increasing sales. Get visibility of all the products. Get deeper insights into shopper behavior to optimize fitting room conversion, fixture performance, store layouts, and more.
MERCHANDISING
Provide real-time statistics on traffic, dwell periods, and conversion rates down to the product category level to your buyers. Measure the influence of product assortment and placement on shopper engagement and purchase behavior using Shopper Journey. With our cloud-based visual merchandising system, you can easily audit merchandising compliance. With regular, high-resolution photos available on both web and mobile, you can audit and assure compliance with visual merchandising guidelines across all of your businesses.
STORE DESIGN
With comprehensive route analysis, you can track individual and aggregate consumer journeys. Learn how each shopper navigates the store and interacts with the items and fixtures. Understand the drivers of category performance. Measure the impact of particular modifications, such as store design, layout, and merchandising adjustments, on customer behavior and the bottom line when launching new initiatives.
+ Years
+ Brands
+ countries
+ sensors
SOLUTIONS
ASSET protection
Retail Analytics Administrative Capabilities
Aurora
INTERIOR ANALYTICS
OCCUPANCY
OCCUPANCY TRACKING FOR SUPERMARKETS & C-STORES
INTERESTED IN LEARNING MORE?
How it works?
AURORA
Aurora is driven by a unique algorithm that combines 3D images with deep learning to offer unrivaled accuracy and performance.
After a shop layout modification, did you forget to update a traffic line? To recalculate analytics numbers in the past, adjust the line and use the unique Time Machine function!
The Aurora sensor uses a Snapdragon 800 series processor to detect and gather data on consumers, such as how long they remain in the business, what they buy, and how they interact with it.
This gives you a lot of information on your store’s operations, marketing campaigns, employee numbers, loss prevention, and more. In-store POS feeds may be combined with traffic data to offer crucial performance indicators, such as conversion rates, in real-time across all locations. Useful data may be captured and analyzed from the minute a consumer enters into a store to assist merchants in guiding shoppers to locate what they need and make their way to the checkout.
Know your traffic
Aurora collects and measures consumer behavior with industry-leading accuracy using integrated 3D analytics and deep learning. Activate Aurora’s Capabilities for excluding employees to get an accuracy while providing shopper-associate insights and you can check how they affect conversion and other KPIs. Augment traffic data with Aurora’s integrated WiFi can measure other key metrics such as visit duration, unique traffic, pass-by traffic, visit frequency, and new vs. repeat visit rate.
The next level of understanding
Retail Next’s advanced human activity detection software can provide a deeper insights on the shoppers journey. The onboard deep learning allows retailers to get insights on customer paths inside the store and their behavior like if they are taking it, trying it and many more.
Engage with your shopper
Aurora comes with an integrated, cloud based, PoE powered beacon that can help the retailers to increase shopper experience by personalized offers and content. Optimize shopping experience by combining the instore and online data. Aurora connects the physical and digital journeys to deliver a more precise marketing attribution.
Drive operational excellence starting from the front door
Ensure faultless operational execution, whether in-store or remotely, by having a thorough awareness of shopper behavior. To improve merchandising and staffing, use product movement and workforce management data. For a better knowledge of in-store activities, access live megapixel color video with up to 30 days of onboard recording.
TRAFFIC 2.0
Traffic 2.0 accurately assesses a shopper’s gender and age range, which can provide significant information for branding and other marketing operations. Beyond age and gender, Traffic 2.0 can tell if a shopper is a repeat client and, if she is, how frequently she enters the store. Retailers may now discover a shopper’s geo-origin, as well as which stores they visited before and after visiting their own. They can also learn about the length of each shopper’s stay and how she behaves in the store, such as how she interacts with merchandising displays and sales employees. Employee mobility may be separated from Shopper’s movement in Traffic 2.0.
Retail Next’s unique, proprietary technology enables it to correlate data from many streams, allowing for the striation of those data points to report on not just the pathways that consumers and staff followed, but also the critical interactions that occurred where their paths met.
WHY RETAILNEXT?
Find out why 400+ leading retailers around the world trust RetailNext.
2007
FOUNDED
400
BRANDS
HONORED
200
EMPLOYEES
90
COUNTRIES
RetailNext is the first in-store analytics platform expressly built to address the changing face of retail. Hundreds of top retailers and brands from around the world trust the RetailNext people counting system for their in-store analytics. Years of experience tuning algorithms for maximum accuracy in difficult and diverse store environments. Whether you have 10 stores or 10,000, we will partner with you to tailor a solution that fits your budget. A decade of continuous technological innovation from Silicon Valley to your stores. RetailNext was built to solve problems for the modern retailer, in partnership with the customers and retail experts within the organization. The industry’s most comprehensive, future-proof platform that starts where you want and grows with you. A perfect fit no matter how many locations you have, and if you are interested in just traffic, or just asset protection, or in everything our platform offers.